IBM Events:
100% Club

A++

The IBM 100% Club is a recognition program within IBM that honors sales professionals who have achieved 100% or more of their annual sales target, rewarding outstanding performance and dedication to meeting and exceeding sales goals. The celebration includes an all-expenses-paid trip to a thrilling destination that changes every year — places like Los Cabos, Cannes, and Bali.

Work
Brand Identity
Brand Systems
Events

Team
Creative Director
& Design Lead
Alex Ku


Design
Jeff Jarvis
Bec Macdonald 
Mia Chubarova

Cannes

Los Cabos

App

Signage

Wayfinding

Merch

New Look

new pattern based prototype

Patterrn and color

Color palettes and pattern motifs evoke each year’s event destination

Bali

Signage guidance and templates

Cannes

Los Cabos